![747f62_b8353761a4da42b1bc3c429ec187e10e_mv2](https://luciewood.com/wp-content/uploads/2024/06/GBP-MC-illo-Lucie.png)
Google Merchant Center and Google Business Profile campaigns
Achievements so far:
- Worked with the US Google team on a copywriting AI project to provide a useful online resource for copywriters across the agency.
- Wrote a new MC and GBP Unified Style Guide for Copywriting with the aim of providing a technical style guide and create greater consistency across emails on a more granular level.
- Created a new Onboarding Deck for Creatives, collating deprecated docs and decks and adding new content.
- Currently working with Google on a strategic project to overhaul all external and internal GBP and MC documentation, from the brief, the creative process, right through to email launch.
![Google](https://luciewood.com/wp-content/uploads/2024/06/GoogleLogo.png)
![Email campaigns for IWG, owner of Spaces & Regus workspaces](https://luciewood.com/wp-content/uploads/2022/10/747f62_b8353761a4da42b1bc3c429ec187e10e_mv2-510x382.jpg)
![Internal tax guides for Coca-Cola Europacific employees](https://luciewood.com/wp-content/uploads/2022/10/747f62_ae009c6d1447438d953ed8afcf404e16_mv2-510x382.jpg)
![DIGITAL CONTENT EDITOR for Amazon Restaurants](https://luciewood.com/wp-content/uploads/2022/11/747f62_a0e0f0b2721048b1878bacbc27e86fee_mv2-510x382.jpg)
![CREATIVE LEAD for GCHQ animation](https://luciewood.com/wp-content/uploads/2022/11/747f62_996565da3c3d4935b07ef294b9a6612e_mv2-510x382.jpg)
![THOUGHT LEADERSHIP Trade Interchange](https://luciewood.com/wp-content/uploads/2022/11/747f62_6cccef5d07c44dfdbaad745f4900ca02_mv2-3-510x382.jpg)
![CONTENT EDITOR for Kid&Coe](https://luciewood.com/wp-content/uploads/2022/11/747f62_021294d5e8fe41048e40011445bec3b0_mv2-510x382.jpg)
![SUB-EDITOR for Homes & Antiques](https://luciewood.com/wp-content/uploads/2022/11/747f62_bedac0fa7ba64a89802d1e8a963c1341_mv2-1.jpg)
![PRINT GUIDEBOOK EDITOR for Time Out](https://luciewood.com/wp-content/uploads/2022/11/747f62_ac42a18d749841f4ac4eec62a45a03f4_mv2-510x382.jpg)
![MAGAZINE EDITOR for AXA](https://luciewood.com/wp-content/uploads/2022/11/747f62_5b7eeb76d19645658ce644109e9fe033_mv2-510x382.jpg)
![PODCAST SERIES for Mylan](https://luciewood.com/wp-content/uploads/2022/10/747f62_be62da80bf4c430dbac6c377fe8464c6_mv2-2-510x382.jpg)
![Concept and script for Ablaze Bristol animation](https://luciewood.com/wp-content/uploads/2022/10/747f62_634a4106a6cc4620847d53034aa31a28_mv2-510x382.jpg)
![B2B WHITE PAPER for Nestle](https://luciewood.com/wp-content/uploads/2022/10/747f62_f8120f400e424b37978145d721a3c728_mv2-510x382.jpg)
![B2C REPORT for sk:n Clinics](https://luciewood.com/wp-content/uploads/2022/10/747f62_7f2e97e783134b1f97567114f8425f21_mv2-510x382.jpg)